Television for agricultural business decisions.
Every topic covered is first measured by this standard. The Market Journal crew is determined to help the agricultural producer improve his or her bottom line, to help make the business more profitable. Market Journal is produced in partnership with the Nebraska Rural Radio Network.
This Week's Show
November 7, 2025
Beef Imports
The Trump administration's plan to lower grocery prices includes more beef imports. That move has drawn pushback from cattle producers. As Steve White reports, some ranchers warn cheap imports could undercut efforts to rebuild the herd.
FFA SAE Project
A Nebraska student's hard work and entrepreneurial spirit have earned national recognition. Cora Hoffschneider of the Centennial FFA chapter was named the national winner in agricultural sales – entrepreneurship. We caught up with Cora shortly after the big announcement to hear more about her award-winning SAE.
In the Field Update | Fillmore County
Harvest is getting wrapped up around the state. We had the opportunity to catch up with Filmore County producer, Lance Fala, who has recently turned from harvest to field work. Here is our conversation from earlier this week
In the Markets | Darin Newsom
Joining Bryce on Market Journal this week to discuss the latest market trends was Barchart Senior Analyst, Darin Newsom. Here is their conversation from Wednesday.
Weekly Forecast | Eric Hunt
We are officially into November, and the nice weather has been holding out well. How long can we expect to see these comfortable temperatures stick around? Nebraska Extension's Eric Hunt has the Forecast.
CropTalk | Soybean season recap
It has been quite a year for our soybean producers around the state. Alex Makovicka recently caught up with Extension Educator and Plant Pathologist Dylan Mangel to discuss the season that was.
Broadcast Schedule:
Nebraska Public Media: Saturday at 7:00 a.m. CT | Nebraska Public Media World: Sunday at 9:00 a.m. CT & Monday at 8:00 a.m. CT | The Rural Channel: Tuesday at 8:00 p.m. CT | RFD TV: Daily during Market Day Report starting at 9 a.m. CT
Contact Us
Market Journal Television
University of Nebraska-Lincoln
P.O. Box 830918
Lincoln, Nebraska 68583-0918
E-mail: marketjournal@unl.edu
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